Company History

The Beginning

In 1996, Robert Hanson,’s founder and current President, started a small company that specialized in the installation of epoxy coatings on residential garage floors, walkways, driveways and patios. Robert soon recognized that the available generic DIY-grade epoxies were inadequate for use in Arizona’s climatic extremes. Intensive R&D ensued, leading to the creation and perfection of proprietary epoxy, polyurea-polyaspartic coating products, systems and installation techniques.

GFC is Born

In 1999, these revolutionary products, coating systems and installation techniques allowed (GFC) to expand beyond residential into the commercial and industrial realms. By 2006, GFC further expanded by opening its first franchise in Dallas, Texas. By 2018, GFC was affiliated with more than 30 dealerships and franchisees across the US. In 2021, celebrated 25 years in the liquid coatings business.  In 2023, took the next step to become a liquid coatings product manufacturer.

Commitment to Quality and Community Support

In 2018, GFC introduced a whole new line of products and coating systems. From its new clear low-odor polyaspartic and Bubble-Gum scent modifier (to keep odors in-check for indoor installations), to its new “clean” mica media coating systems, Bagari Stone Effects and Vintage Mica, to its latest in inimitable metallic coating systems called Liquid Art.  Since then we’ve introduced even more products including our concrete patch system called Eco-Patch and our 100% Solids Moisture Mitigating Epoxy (MME).

By providing the highest-grade coating systems and installation techniques, we continue to stay leaps and bounds ahead of our competition. Contact us today to experience our cutting-edge coating products, coating systems, and unrivalled customer service.

Figure shows growth of over 25-year history of epoxy floor coatings development and installation